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TELL EVERYONE WHY YOU GIVE AN OUNCE AND WHY THEY SHOULD DO THE SAME!

Personal connections are so important.Talking to someone directly about why preventing infant mortality is important to you & asking for their support, has been shown to be the most successful. Social media is great to support appeals you’ve already made or connect with folks you don’t reach out to directly.

We encourage you to share your personal story & pictures! If you’d like help with your message, here are some tools for you:

EMAIL

Sample emails and subject lines that you can copy and personalize here.

SOCIAL MEDIA IMAGES

On desktop, right click “save image as” or on mobile, press & hold to save image to your camera roll. Always include the link to donate in your message: https://www.themilkbank.org/give-an-ounce

SIZED FOR TWITTER

SOCIAL MEDIA MESSAGES

SAMPLE MESSAGE #1

Everyone can be a lifesaver!  Give $4.50!

Why $4.50? Donor milk is medicine for fragile infants & others. One ounce provides up to three feedings for a preemie! It costs @themilkbank $4.50 to screen, pasteurize, test, & dispense that ounce of donor milk. 

So be a lifesaver & #GiveAnOunce!  https://www.themilkbank.org/give-an-ounce

#EveryOunceCounts #GiveBack #FeedTheFragile

SAMPLE MESSAGE #2

Onebridge committed $6,000 & challenges us to match their gift during the #giveanounce campaign at @themilkbank from 5/21-6/21!

$4.50 is the cost to screen, test, pasteurize & dispense one ounce of donor milk & provides up to three feedings for a baby in the NICU!

I gave an ounce – join me! https://www.themilkbank.org/give-an-ounce

#EveryOunceCounts #GiveBack @onebridgetech

twitter-friendly BITE SIZED MESSAGE

1oz of donor milk provides up to 3 feedings for a #NICU baby! I can’t give milk but I can give $4.50 – the cost for @TheMilkBank to screen, pasteurize, test and dispense a single ounce of donor milk! #GiveAnOunce & #GiveBack!

http://ow.ly/shgP50zB2Ht

SHARE A VIDEO

Want to know more about why it costs The Milk Bank $4.50 an ounce to dispense donor milk to NICU’s and outpatients?  Sarah Long, Clinical Director at The Milk Bank, talks about what goes into keeping the milk safe.

To share the video, just click on the arrow in the upper right corner.

INSTAGRAM STORIES

On desktop, right click “save image as” or on mobile, press & hold until to save image on your camera roll. Customize to share your story about why giving an ounce is important to you!

Tag us @themilkbank & put the link to donate in your bio!  https://www.themilkbank.org/give-an-ounce

Thank you for being a lifesaver!

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